No film. No shine. No added fragrance. 96% said their skin felt more moisturized.* Two bottles for $23.20 each, shipped free.
Dr. Urbani on why she made Iro · 1:39 · Tap for sound

The moisture of a cream. The feel of a gel.
I like the level of moisture, just enough and no extra shine.
Formulated by Dr. M. Urbani, MD. Dermatologist tested and hypoallergenic.
*30-day consumer perception study, 49 participants with sensitive skin, day 30.
If you have sensitive skin, you know the routine. The cream that felt luxurious at 8 a.m. is a shine by 11. The light gel feels lovely for ten minutes, then your face is tight again. So you keep buying, and keep guessing.
What if a moisturizer could hold moisture like a cream and disappear like a gel?
That's what an emulsion gel does. Iro binds water and lightweight squalane into one soft, white gel-cream: it looks like a lotion, spreads like a serum and sinks in within seconds.
“For years I watched patients come in with the same story. A product stung, so they bought something to calm it. That one dried them out, so they added another. More products, more irritation, a barrier that never got a chance to recover.
I know that cycle from the inside. I live with rosacea.”
So Dr. Urbani built IKI around one rule: calm first, correct second. Iro is the moisturizer in her own daily routine, with hyaluronic acid to hold water today and niacinamide to support the skin barrier over time. Nothing added for color or marketing appeal.
Dr. M. Urbani, MDPhysician specialized in sensitive and reactive skin · Founder of IKI
One for home, one for your bag
Choose 2One for home, one for your bag, one spare
Choose 330-night guarantee, opened or not · Secure checkout · One-time purchase, no subscription
Skin needs time to settle into anything new, so we give it time.
Use Iro for 30 nights. If your skin doesn't feel calmer, email [email protected] within 30 days of delivery and we'll refund you in full, even if the bottle is open.
No forms, no awkward questions. Fair?
I like the level of moisture, just enough and no extra shine.
It's easy to spread and does not pill under makeup.
It's hydrating, non-sticky, soothing and non-irritant.
easy to use and it absorbs very quick.
Individual experiences vary.
No. This is a one-time purchase. You'll never be charged again unless you choose to.
A bit of both: a soft, white gel-cream that looks like a lotion and feels lighter than one.
That's who it was made for: hydration without heaviness. Start with one pump.
Yes, it's dermatologist tested and hypoallergenic. In our 30-day study, 100% of 49 people with sensitive skin said it felt gentle.*
No added fragrance. A trace of lemon oil gives it a light citrus scent that fades quickly. If you avoid citrus oils, patch-test it along your jawline for three nights first.
Morning and/or night, after cleansing. Press in one to two pumps and give it a few seconds before SPF or makeup.
Orders arrive in 3–7 business days, with tracking by email.
You have 30 nights, opened or not. Email [email protected] and we'll take care of it.
Write to [email protected]. A real person answers.
P.S. Two bottles of Iro for $46.40, free shipping, and 30 nights to decide, opened or not. If your skin doesn't feel calmer, you don't pay.